The Epwin Group has merged its HIS Systems business into Swish Window & Door Systems. The move ‘creates a single, strong systems business based around the familiar Swish consumer and specifier brand'. The Group is putting significant investment behind the new company, including a £100,000 stand at Glassex.

HIS Systems customers will be unaffected by the move. Although the HIS Systems brand will be phased out, the advanced PCE five chamber 70mm Fivestar system is retained together with the HIS technical and sales order processing teams. Gary Firth of HIS Systems will head up the sales team at Swish, reporting to General Manager Paul Lindsay.

The move gives both businesses increased scale in the market, enabling them to invest in product enhancements, additions and new customer support initiatives.

Swish is perhaps the only systems company with a recognisable consumer brand. The company will be investing in this unique proposition, which is proven to improve the retail sales performance of fabricators and installers alike. Several of these developments will be unveiled at Glassex.

Keith White, Systems Division Managing Director of the Epwin Group, says; ‘HIS Systems and Swish have grown significantly despite the tough market. But we've looked at the market forecasts and we've concluded that as a properly-focussed, single business they will be even stronger. This is good news for customers of both businesses because they will benefit from greater resources and significant investment in new products and customer support.

‘This is a tough time for the industry. Swish has something unique to offer - because it has a brand name that people recognise it is proven to improve retail performance.'

Source

Glass Age