As building and infrastructure projects become ever more complex, with many now requiring a long list of specialist consultants, the demands of  managing these designs increase in direct proportion.

The architect has traditionally been charged with design management, and still is on many projects. On large-scale, complex, multidisciplinary building and infrastructure projects, it tends to be the senior, more experienced architects who manage the design and the design team. 

Their effective management becomes critical to the success of the project as the exposure to significant financial and reputational risks becomes that much greater. This seems to be a waste of a very valuable resource – senior designers are hard to find and could add a great deal more value guiding and steering the design teams and focusing on delivering great designs.