Heineken’s competition is for a concept nightclub based on the theme ‘changing perspectives’
Drinks firm Heineken has sponsored a group of young designers and architects from around the world to conceive of a nightclub that responds to the theme “changing perspectives”.
The 19 selected designers from Milan, New York, Sao Paulo and Tokyo will create a pop-up club to be unveiled at the Milan Furniture Fair next month.
The collaborative project is part of Heineken Open Design Explorations Edition 1: The Club that involved a year of discovery between the drinks company, designers and clubbers.
The club will feature a flexible, origami-influenced structure, accommodating the flow of guests and an interactive bar.
Lighting is a key feature - responsive surfaces and spaces at the venue will react with different lights to give a multitude of perspectives, encouraging social interaction between guests.
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